New Zealand Conservation Stories began as an online project during the COVID lockdowns, created by a Kiwi living abroad who wanted to remain grounded to his home. What started as a project sharing stories of hope with friends and family grew into a movement few could have imagined.

The key point of difference was exploring what it means to find a positive voice of hope in a world that often feels lacking in optimism. Much of the messaging around conservation can be negative or feel like a daunting to do list, which can push people away. The mission of New Zealand Conservation Stories is to draw communities in with educational stories of hope, inspiring Kiwis, and ultimately the world, to fall in love with conservation.

Today, with the help of a growing crew of storytellers, New Zealand Conservation Stories has evolved into a media organisation with a for good vision. This messaging has seen more than fifty five million people view our content, alongside a one hundred thousand strong community and a three quarter of a million strong weekly audience.

Our vision is to take conservation and a love of the outdoors to the world in an engaging way, helping everyday Kiwis, and those across the globe, fall in love with the outdoors and preserve the incredible species that inhabit it. This means choosing adventures, stories and projects that inspire, and sharing them with our global audience.